Digital download marketing plan

Plan structure

• List the buyer problem and the product file that helps with it.
• Create teaching posts that show the workflow before asking for the sale.
• Create FAQ and support posts that explain delivery, setup, scope, and refunds.
• Review which angles deserve reuse before planning the next cycle.

How the kit helps

• Builds a small content calendar around one downloadable product.
• Separates raw ideas, scheduled posts, and review notes.
• Keeps claims practical and tied to what the buyer actually receives.

Free sample download